Thursday 17 February 2011

Blorebuy - How to Establish Dealers Netwrok

Again its been a while since my last post. Blorebuy needs support in terms of establishing dealers network. We have grown in terms of Turnover and client base but to meet our target for 2011-2012 we need to revamp the entire operations and process. I need advices to form a small dealer network. We have tried to setup a dealer network in Tumkur about 75 Kms from Bangalore but we are facing the following issues:

1) The dealer needs a detailed training about our product. We have a good sum going towards training them. Together with the challenge to embed technical competency into them is becoming difficult.

2) Once the training is done, they would know most of technology information and key product manufacturing strategies. How do we make sure that the dealer does not start on his own and become a competitor for us. Also hiding source information for dealer would not be possible in our industry. Any advices would be helpful.

3) Any other model to increase the sales and service by 3 times, please suggest.

We are proud that the Turnover for Blorebuy has been increasing it was 6 lakhs (August 2008 - Mar 2009), 22 lakhs (April 2009 - March 2010) and 60 lakhs (April 2010 - 18th Feb 2011)..we are expecting to touch about 65 Lakh before end of march 2011.

The next stage is a very challenging phase, we have to double to Turnover, but we are yet to identify ways...Advice us please.